The first Italian fair in London took place in 1888 under the patronage of the Italian Chamber of Commerce and Industry for the UK, founded just one year before.
From that moment, the Chamber began consolidating its activities, becoming a landmark for the Italian community and all the Italian companies interested in doing business in the UK.
Since 2013, one of the Chamber’s main activities has been “Welcome Italia”, a B2B and B2C event based on a format able to attract both trade professionals and Italian food&wine lovers.
Welcome Italia will represent the section of Bellavita Expo dedicated to Italian institutional representatives and regional collectives. The Chamber will involve Italian institutions whilst Bellavita Expo will focus on Italian private companies and other Mediterranean areas.
The event will be B2B only and will take place on 26th and 27th October 2020 including a full program of conferences, round table discussions, tastings and cooking shows with the country’s most important opinion leaders and chefs.